Articles I write about branding and design. What's the Value of a Strong Brand? Branding anemptytextlline Paperclips, sugar water and stretch fabric The Secret to Finding the Right Clients Branding anemptytextlline People don't buy brands; they join them. Brand Refresh vs Rebrand; What's the Difference? Branding anemptytextlline How do you know which one you need? What is a Brand Manifesto? Branding anemptytextlline Show your people why they should care How to Define Your Visual Identity Branding anemptytextlline What does your style say about you? Manifestos not Mission Statements Branding anemptytextlline Inspire your perfect people to action! Branding Mistakes: Boredom Branding anemptytextlline Be visible to the people who need you most Branding Mistakes: Confusion Branding anemptytextlline Become visible to the people who need you most How "Start With Why" is Failing Entrepreneurs Branding anemptytextlline Tell me why I should care Build Your Brand From Your Inbox!Join my newsletter and get my favourite resources & ideas for building a Brilliant Brand. (You'll also get my FREE Brilliant Brand Starter Kit!) Success! First Name Email SIGN UP! Are we connected on Instagram?